DoorGrow Pricing Secrets 2.0
Learn the secrets to pricing strategy and how people perceive price, what affects price sensitivity & how to eliminate it, and how to set up your pricing so that you can sell people on your services at a higher price.
Pricing Secrets Intro
Why Pricing Strategy
Improving Value Perception
Start with Competitive Analysis
The 3 Types of Buyers
Identify Which Type of Buyer You Are
The Importance of Having 3 Plans
Principles For Creating Your 3 Plans
The Goldilocks Principle
Price Anchoring
The Bandwagon Principle
Dummy Pricing
9 Blindness & Odd Numbers
The 3 PM Pricing Models
Why Hybrid is the Most Fair & Ethical Model
Principles for Setting Hybrid Pricing
The Hybrid Pricing Spreadsheet
Get a Copy of the Hybrid Pricing Spreadsheet
Stand Out with Hybrid Pricing
Tips for Displaying Pricing
How To Sell Your Pricing
How to Raise Pricing with Existing Clients
Hybrid Pricing With Scott Brady
Darren Hunter - Increasing Fees in Property Management
Darren Hunter - How to Deal With Discount Requests
Live Replay 2-Hour Training Part 1
Live Replay 2-Hour Training Part 2